Exclusive news, info and commentary from PowerSports Business

Baseball, apple pie and … living beyond our means

Maybe I’m in denial. Maybe. But even with all the craziness surrounding our economic downturn, there is one proposed consequence of the recession that I just can’t buy into. Read more >>

Employees you can’t afford to lose

karin_web2Two dealerships are nearly identical in location, facility and staff size as well as product lines, but one is making five times the profit of the other. Why? It was a question I was anxiously awaiting to answer when I read “Good To Great,” by Jim Collins, co-author of the bestselling book “Built To Last.” Read more >>

Right-Sizing the Business (Powersports)

John SpaderMost powersports dealers have had a great run in the past 5-10 years. While business can’t ever really be called “easy,” it has, for the most part, been a friendly marketplace up until this year. This year with the mortgage crisis. Banks tightening. Stock markets dropping, etc. Not exactly ideal conditions for success in the powersports industry. As dealers face these tough situations, many for the first time, there seems to be two paths being taken. Read more >>

Online vs. offline advertising

Tory HornsbyIt’s no secret that effectively choosing your advertising methods is much more complex now that we’ve entered the Information Age. Should you focus on offline advertising, or should you turn more toward online? Read more >>

‘You really don’t want to buy that brand’

Fran O'HaganA consumer arrives at a dealership interested in a certain motorcycle but when he speaks with a salesperson, the salesperson mentions advantages of another brand instead. In the end, the shopper is convinced to buy a different motorcycle. How often does this scenario happen? How often does a shopper asking about a Honda CBR ride off the lot on a Suzuki GSX-R, or vice versa? Read more >>

Addressing the future of Harley-Davidson’s financial services division

neil-blog1Harley-Davidson Inc.’s new CEO, Keith Wandell, provided some interesting insight yesterday on the future of the company’s financial wing and whether changes are likely in that part of the OEM’s business. Read more >>

The worst place to sell new units in the United States?

neil-blog1It’s really a bad line of thinking, but I’ll go there anyway simply because of its interest value.Where in the United States is it truly the worst place to be selling new units if you’re a metric dealer right now? It’s the West, and oh by the way, that doesn’t include California. Read more >>

What are your competitive advantages?

Brian EtterIn trying times like these, every day can seem like a firefight. It can be tough to stay focused on important tasks and stay motivated to make them happen.  Determining your businesses competitive advantages helps inspire movement and spotlight critical goals and objectives. Focus and capitalize on these advantages to drive performance.    Read more >>

A Vital Element When Catastrophe Happens

Jim KrendlAlthough many people never think about it, the biggest reason for forming a corporation is to protect the individual owner from personal liability for corporate acts. In the everyday business world, banks, landlords and other smart people get personal guarantees for corporate debts, leases and other obligations. Corporate limited liability doesn’t do you much good for the debts you personally guaranty. However, limited liability is vital when a catastrophe happens, like a horrible accident in which people are killed or badly injured. Read more >>

An option to receive industry news faster

karin_webWe at Powersports Business are providing our audience with yet another option for how to get their news. We’ve created PSBInsider on Twitter, where our readers will be updated immediately with breaking news, blogs, event announcements and other industry info, getting them the news they need first. To view the latest updates, visit twitter.com/PSBInsider. Read more >>

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