Exclusive news, info and commentary from PowerSports Business

Signs of revenue growth, nationwide

Nel PascaleIs it possible there is a dealership segment that nationwide is averaging more revenue in a pretty rocky 2010 compared to the year before? Read more >>

Eavesdrop on your customers through social media

Christopher KourtakisIn Karin Gelschus’ Aug. 3 blog discussing Social Networking Shortcuts, these programs are not only good for making posts, but to monitor what is being said about you, your staff and your facility. Read more >>

Of Chief importance

Nel PascaleIn years past, the phrase “slow growth” or “stable growth” was hardly exciting and certainly not noteworthy. Read more >>

E12: Ethanol’s back-up plan

With the Environmental Protection Agency soon to decide whether to grant a waiver that would allow fuel containing ethanol blends of up to 15 percent to be used in newer road vehicles, at least one company with a strong interest in the decision has a back-up plan in case the ruling doesn’t go its way. Read more >>

Make it an opportunity

Craig BrownScenario (based upon a real-life customer service call center report) – Your call center reveals that at least once a week a potential customer at your dealership purchases a motorcycle at another dealership nearby. Customers buy from other dealerships for a variety of reasons. Some of those reasons you can correct. Some of those reasons you cannot correct. You need to know how often somebody visits your dealership and then purchases elsewhere. You also need to know why. Read more >>

Opportunity to be in PSB’s annual Market Data Book

Karin GelschusTo be included in the 2010 Market Data Book, the year-round resource for companies throughout the powersports industry, please see the below information to update your FREE listing, which contains your company name, contact information and company description. The Market Data Book includes more than 1,000 such listings and is published annually in September. Read more >>

What can your dealership learn from Starbucks?

Are Starbucks baristas hired only if they love coffee, or only if they already have experience making a cappuccino? And does a Starbucks manager dread losing an employee since the departing employee’s “tribal knowledge” will be so hard to teach to a new hire? No. Read more >>

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