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		<title>Waiting for the big one</title>
		<link>http://insider.powersportsbusiness.com/2011/12/waiting-for-the-big-one/</link>
		<comments>http://insider.powersportsbusiness.com/2011/12/waiting-for-the-big-one/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 20:57:28 +0000</pubDate>
		<dc:creator>Tim Calhoun - Executive Vice President, LeoVince</dc:creator>
				<category><![CDATA[Aftermarket]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[Tim Calhoun]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=2026</guid>
		<description><![CDATA[I think we are all guilty of waiting for “It.” From the movies we watch, the stories we read, the news we hear, “It” is all around us for most of our lives. It seems like (at least in my case) I have found myself falling into “Its” web despite knowing better. “It” is that breakthrough product, that new unit, that one sales strategy, that new employee, that new marketing plan that we think will reward us with the one big pay day.]]></description>
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		<title>Shoppers emerge on Black Friday</title>
		<link>http://insider.powersportsbusiness.com/2011/11/shoppers-emerge-on-black-friday/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/shoppers-emerge-on-black-friday/#comments</comments>
		<pubDate>Tue, 29 Nov 2011 22:07:20 +0000</pubDate>
		<dc:creator>Liz Hochstedler, Associate Editor - Powersports Business</dc:creator>
				<category><![CDATA[From the Editors]]></category>
		<category><![CDATA[holiday sales]]></category>
		<category><![CDATA[Liz Hochstedler]]></category>
		<category><![CDATA[PowerSports Business]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=2023</guid>
		<description><![CDATA[I was pleased this morning when I Googled “Black Friday motorcycle dealer” and found pages upon pages of search data that showed a lot of powersports dealers had their hats in the ring as the first big holiday shopping weekend kicked off.]]></description>
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		<title>The show is over. What now?</title>
		<link>http://insider.powersportsbusiness.com/2011/11/the-show-is-over-what-now/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/the-show-is-over-what-now/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 16:32:28 +0000</pubDate>
		<dc:creator>Bob McCann - Director of Education, ARI</dc:creator>
				<category><![CDATA[Service Providers]]></category>
		<category><![CDATA[Bob McCann]]></category>
		<category><![CDATA[follow-up]]></category>
		<category><![CDATA[sales department]]></category>
		<category><![CDATA[service provider]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=2008</guid>
		<description><![CDATA[You just got back from a great show, but despite your best efforts, some meetings with prospects didn’t lead to a sale. Not so unusual, is it? You also realize that you didn’t see some potential buyers that you were sure would visit your booth over the weekend.]]></description>
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		<title>Are you participating?</title>
		<link>http://insider.powersportsbusiness.com/2011/11/are-you-participating/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/are-you-participating/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 16:31:54 +0000</pubDate>
		<dc:creator>Liz Hochstedler, Associate Editor - Powersports Business</dc:creator>
				<category><![CDATA[From the Editors]]></category>
		<category><![CDATA[holiday sales]]></category>
		<category><![CDATA[Liz Hochstedler]]></category>
		<category><![CDATA[PowerSports Business]]></category>
		<category><![CDATA[sales department]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=2011</guid>
		<description><![CDATA[Powersports Business and its bloggers remind you each year that your dealership should be participating in holiday sales, Black Friday and other significant retail days and events. We’ll keep reminding you of that year after year – and provide you unique tips for capitalizing on these days – because showcasing your dealership’s goods while other retailers are promoting theirs is highly important. But one we haven’t yet touched on is Small Business Saturday. ]]></description>
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		<title>Prepare for customers as the holidays approach</title>
		<link>http://insider.powersportsbusiness.com/2011/11/holiday-retail/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/holiday-retail/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 15:02:23 +0000</pubDate>
		<dc:creator>Jennifer Robison - Retail Environment Specialist, Tucker Rocky</dc:creator>
				<category><![CDATA[Aftermarket]]></category>
		<category><![CDATA[holiday sales]]></category>
		<category><![CDATA[Jennifer Robison]]></category>
		<category><![CDATA[merchandising]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=2004</guid>
		<description><![CDATA[You know, the holiday sales season game is on! You should be straight up in sell, promote; sell, promote; and more sell and promote. This season is retail’s Super Bowl! This is where we get to focus on putting out great displays, promotions, or at the very least, communication to customers new and existing and sell our you-know-what’s off!]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Change you can profit from</title>
		<link>http://insider.powersportsbusiness.com/2011/11/change-you-can-profit-from/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/change-you-can-profit-from/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 17:57:42 +0000</pubDate>
		<dc:creator>Mark Hoadley - National Sales Manager, V-Sept Inc.</dc:creator>
				<category><![CDATA[Service Providers]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[F&I]]></category>
		<category><![CDATA[follow-up]]></category>
		<category><![CDATA[Mark Hoadley]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=1998</guid>
		<description><![CDATA[A man visits a Midwest dealership looking for a cruiser class motorcycle. The salesperson asks about his favorite local places to ride and learns he is new to the area, having moved for his new job. The man has done his research, decided on a bike, and the bike is in stock.]]></description>
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		<title>QR Codes: Effective marketing tool or just another gimmick?</title>
		<link>http://insider.powersportsbusiness.com/2011/11/qr-codes/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/qr-codes/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 16:46:59 +0000</pubDate>
		<dc:creator>Dave Valentine – National Sales Manager, PowerSports Network</dc:creator>
				<category><![CDATA[Service Providers]]></category>
		<category><![CDATA[Dave Valentine]]></category>
		<category><![CDATA[Dealer Internet FAQ]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[service provider]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=1994</guid>
		<description><![CDATA[Recently, I’ve seen a noticeable increase in the adoption of QR code marketing. QR codes are appearing on just about anything now, from yard signs to business cards. ]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Empower your staff, but verify their work</title>
		<link>http://insider.powersportsbusiness.com/2011/11/checks-and-balances/</link>
		<comments>http://insider.powersportsbusiness.com/2011/11/checks-and-balances/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 15:10:48 +0000</pubDate>
		<dc:creator>Tim Calhoun - Executive Vice President, LeoVince</dc:creator>
				<category><![CDATA[Aftermarket]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Tim Calhoun]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=1989</guid>
		<description><![CDATA[As staffs and companies continue to constrict, it is important that we create an environment that our employees can excel in. Part of this is giving your employees the ability to make critical decisions that will allow for them to complete their roles effectively.]]></description>
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		<title>What’s new when customers walk into your dealership?</title>
		<link>http://insider.powersportsbusiness.com/2011/10/new-displays/</link>
		<comments>http://insider.powersportsbusiness.com/2011/10/new-displays/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 22:02:40 +0000</pubDate>
		<dc:creator>Fran O'Hagan - President, Pied Piper Management Co.</dc:creator>
				<category><![CDATA[Service Providers]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[Fran O'Hagan]]></category>
		<category><![CDATA[sales department]]></category>
		<category><![CDATA[service provider]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=1984</guid>
		<description><![CDATA[Change is good. Think of the most successful retail stores regardless of industry, and we can agree that they all have something in common: they regularly change their in-store displays.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The building blocks of empowerment</title>
		<link>http://insider.powersportsbusiness.com/2011/10/the-building-blocks-of-empowerment/</link>
		<comments>http://insider.powersportsbusiness.com/2011/10/the-building-blocks-of-empowerment/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 18:05:40 +0000</pubDate>
		<dc:creator>Mark Mooney - Principal, Mohala Motorsports Consulting</dc:creator>
				<category><![CDATA[Dealer Consultants]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Mark Mooney]]></category>

		<guid isPermaLink="false">http://insider.powersportsbusiness.com/?p=1980</guid>
		<description><![CDATA[Just because that new counter kid knows a computer and rides a dirt bike doesn’t mean he knows what to do at his job. The same applies to all your managers and team members, all the way down to the lot kid, although the lot kids sometimes seem to be the clearest about their job. ]]></description>
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