NOVEMBER 9TH, 2010
By JENNIFER ROBISON - RETAIL ENVIRONMENT SPECIALIST, TUCKER ROCKY
What kind of marketing will best appeal to holiday shoppers? Check out the best of the best.
According to a national marketing survey, conducted by BIGresearch last December, Wal-Mart overtook Target as the company with shoppers’ favorite holiday commercials. Read more >>
JULY 9TH, 2010
By MIKE DAVIN - ONLINE EDITOR, POWERSPORTS BUSINESS
Advertising Age recently reported on an academic study that looked at people’s reaction to obtrusive and targeted online advertising — in layman’s terms, ads that are really in your face and the ads that match a site’s content. Read more >>